With over six years of communications experience, I specialise in crafting compelling brand narratives that resonate with target audiences and beyond. My expertise spans strategic brand planning, digital campaign management and successful execution against brand KPIs. Currently, I hold a pivotal role in curating, implementing and delivering client campaigns and projects, partnering with brands and organisations to achieve exceptional results across social media, PR and digital realms.

I've had the privilege of working with a diverse portfolio of clients, ranging from prominent Irish and European sports, entertainment and arts entities such as AIG, Lidl and Vodafone to local favourites like Ettore Gelato and Shelter Pererenan in Bali. A career highlight of mine was my recognition on the Irish Sport For Business PwC 30 Under 30 Young Leaders of Tomorrow list, acknowledging my impact within the sponsorship industry.

With a Bachelor's degree in Communication Studies from Dublin City University and a Professional Diploma in Digital Marketing from UCD Professional Academy, I stay at the forefront of the dynamic social media landscape. From content creation to community management, I understand the value of crafting engaging content that resonates with a brand's online community, hits key KPIs and thrives in the ever-evolving world of social media.

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